Crowdfunding 101

Black Friday and Cyber Monday boost spending but can sink crowdfunding campaigns with high ad costs and distracted shoppers. Learn when to launch, when to wait, and how to use the holidays strategically.

Turn Black Friday from a challenge into a funding boost. Discover tactics for perks, emails, and ads that help your crowdfunding campaign thrive during the holiday rush.

Learn how to budget your crowdfunding campaign the right way. From setting funding goals to managing shipping, marketing, and hidden costs, this guide gives you a roadmap to financial success.

Discover how DVX launched its first night vision device with no brand history and raised $1.7M on Kickstarter. See the strategy, pricing, and credibility tactics that made it the platform’s top-funded night vision campaign.

Unsure where to launch your campaign? Compare Kickstarter, Gamefound, and BackerKit side by side with details on fees, audiences, tools, and trade-offs to find the best fit for your project.

Learn how to use Reddit to build hype for your Kickstarter or Indiegogo launch. Discover the best subreddits, posting strategies, AMA tips, and ad tactics to attract backers and fund your campaign faster.

Not every funded campaign succeeds. Discover the biggest crowdfunding failures and the actionable lessons you can use to protect your own launch.

Most pre-launch pages fail—but yours doesn’t have to. Learn how to create focused, high-converting landing pages that collect emails, validate demand, and fuel successful launches. Proven examples and practical tips inside.

Learn how brands like Circular Ring, Keychron & Wyrmwood build repeat Kickstarter success with smarter launches, loyal communities, and tested systems.