Senior SMM Manager (B2C)

Deadline

As a Senior Social Media Marketing Expert, you’ll take the lead in driving impactful social media campaigns, making noise across platforms to amplify our message and engage audiences. This is your chance to work on international marketing campaigns for innovative physical products — ranging from e-bikes and kids’ smart toys to AI glasses and fashion tech.

This isn’t just another role; it’s a chance to level up your career, work with a dynamic team, and run creative social media campaigns that deliver real results on an international scale.

Your role will include strategic planning, creative ideation, content creation, and social media management, with a focus on delivering measurable results—driving revenue, building engaged communities, and boosting social media engagement. Your work will drive real impact— from crafting culture-first, impactful content that resonates with audiences to contributing to creative strategy and delivering content that works effectively for paid media.

If you’re someone who breathes social media, practices creativity, and loves creating content that drives real growth, this is your opportunity to work on diverse, innovative projects and make a measurable impact.

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Explore now

Your unique opportunities

Develop and execute strategic social media plans that drive measurable results, including increased engagement, revenue growth, and community building.
Contribute to creative strategy, creating content that is effective for paid media campaigns.
Lead content creation with a focus on creativity and storytelling, crafting culture-first content that resonates with audiences, entertains, and achieves outcomes.
Act as a social media growth hacker, strategically leveraging platforms like Facebook, Instagram, TikTok, Reddit, X, YouTube, and other relevant channels.
Collaborate with a talented team of digital marketers, visual artists, copywriters, and ad experts to explore and implement social media campaigns.
Enjoy endless opportunities for growth alongside a like-minded team in one of Yerevan’s coolest offices.

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Your unique skillset

You have 5+ years of experience in social media marketing, with a proven track record of driving social media growth and engagement.
You're a wizard in community management techniques and know what makes social pages thrive.
You’re a pop culture junkie and have your finger on the pulse when it comes to social trends.
You’re able to work quickly to capitalize on breaking news, memes, and trends.
You know how storytelling works and are capable of crafting TikToks, Reels, and Shorts that entertain, resonate, and deliver results.
You have hands-on experience in META ads and mobile messenger marketing.
You know when to trust the numbers and when to follow your gut.
You’re a social media growth hacker who understands how to effectively utilize platforms like Facebook, Instagram, TikTok, Reddit, X, YouTube, and other relevant channels.
You’re fluent in English—both written and spoken—and can communicate clearly and confidently.
You are a self-starter who loves to collaborate and can comfortably take the lead when required.
You stay ahead of social media news, always curious, always learning, always experimenting.

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Your unique benefits

Health Insurance or Gym packages;
1 month work and travel opportunity (during a year);
Weekly Know-Hows for your professional development;
Internal weekly trainings on various topics;
Specialized Library and Paid Online Courses;
Paid Day-Offs;
Remote Fridays (optional);
Teambuilding and outdoor events;
Gamezone.

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Finally, How Can You Join Us?

To apply for this position and become part of a super energetic, constantly growing team that creates an ecosystem where all innovations thrive, fill in the Application form.

We appreciate your interest in TCF Armenia, however, only shortlisted candidates will be contacted for the next stages. In case you have questions, we would be happy to answer them via phone: 044 441 050, 044 441 060.