E-Commerce Email Marketing Specialist

Deadline

We are looking for a results-driven Email Marketing Specialist to join our growing E-Commerce Direction. You will be responsible for planning, executing, testing, and optimizing email campaigns to drive customer engagement, retention, and conversion.

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Your unique opportunities

  • Develop and execute end-to-end email marketing campaigns, including newsletters, promotions, onboarding flows, and automated lifecycle campaigns.
  • Build and manage email lists, segment audiences, and personalize messaging based on user behavior and data.
  • Collaborate with design and content teams to create engaging, brand-consistent emails.
  • Perform A/B testing to optimize subject lines, content, CTAs, and sending times.
  • Monitor campaign performance and analyze key metrics such as open rate, click-through rate, conversion, and unsubscribe rate.
  • Maintain best practices in email marketing, including deliverability, compliance (e.g., GDPR, CAN-SPAM), and user experience.
  • Use marketing automation tools (e.g.,Klaviyo, Mailchimp) to build, launch, and manage campaigns.

Your unique skillset

  • Proven experience as an Email Marketing Specialist or similar role.
  • Proficiency with email marketing platforms and tools (e.g., Klaviyo,Mailchimp).
  • Solid understanding of email performance metrics and analytics.
  • Experience with A/B testing and email list segmentation.
  • Strong attention to detail and editing skills.
  • Basic knowledge of HTML/CSS for email formatting is a plus.
  • Familiarity with CRM systems and marketing automation workflows.
  • Excellent communication skills.
  • Collaborative mindset.

Your unique benefits

  • Medical Insurance or Gym packages;
  • Work and Travel a month during a year;
  • Weekly Know-Hows for your professional development;
  • Internal weekly trainings on various topics;
  • Specialized Library and Paid Online Courses;
  • Paid Day-Offs;
  • Remote Fridays (optional);
  • Teambuilding and outdoor events;
  • Gamezone.

Finally, How Can You Join Us?

To apply for this position and become part of a super energetic, constantly growing team that creates an ecosystem where all innovations thrive, fill in the Application form.

We appreciate your interest in TCF Armenia, however, only shortlisted candidates will be contacted for the next stages. In case you have questions, we would be happy to answer them via phone: 044 441 050, 044 441 060.

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