Content Creation and Promotion Strategist

Deadline

At TCF, creativity isn’t just about pretty visuals - it’s the engine that drives performance. We’re looking for a Creative Strategist who lives at the crossroads of storytelling, culture, and data. This role is about taking insights from real audiences, spotting cultural shifts before they peak, and turning them into bold creative strategies that make ads not just scroll-stopping - but conversion-driving.

As our Creative Strategist, you’ll work on international campaigns for innovative products - from tech gadgets and e-mobility solutions to lifestyle and fashion brands. You’ll shape ideas, lead testing frameworks, and ensure that every piece of content is designed to perform, scale, and resonate.

This is more than a role. It’s your opportunity to redefine how creativity drives growth at a global scale, surrounded by some of the sharpest marketing minds in the industry.

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Your unique opportunities

  • Build creative strategies that blend audience psychology, cultural trends, and performance insights.
  • Develop and deliver data-backed creative briefs for designers, copywriters, and content creators.
  • Spot opportunities for new storytelling angles, formats, and hooks across Meta, TikTok, and emerging platforms.
  • Collaborate closely with media buyers, production teams, and influencers to bring ideas to life.
  • Lead creative testing and iteration cycles, scaling what works and cutting what doesn’t.
  • Present insights and recommendations to teams and clients in a clear, compelling way.
  • Act as the guardian of creative consistency, ensuring assets align with both brand standards and performance goals.

Your unique skillset

  • You have 3–5 years of experience in creative strategy, paid media, or performance-driven content creation.
  • You’re fluent in turning data into stories — able to explain why something works, not just what worked.
  • You thrive on culture, trends, and human behavior, always spotting the next big hook before it goes mainstream.
  • You’re comfortable writing scripts, briefing creators, or even jumping into content direction yourself.
  • You understand that creativity isn’t decoration - it’s the growth lever.
  • You’re fluent in English and confident in presenting ideas both internally and to clients.
  • You’re collaborative, resourceful, and not afraid to test, fail, and iterate fast.

Your unique benefits

  • Health Insurance or Gym packages;
  • 1 month work and travel opportunity (during a year);
  • Weekly Know-Hows for your professional development;
  • Internal weekly trainings on various topics;
  • Specialized Library and Paid Online Courses;
  • Paid Day-Offs;
  • Remote Fridays (optional);
  • Teambuilding and outdoor events;
  • Gamezone.

Finally, How Can You Join Us?

To apply for this position and become part of a super energetic, constantly growing team that creates an ecosystem where all innovations thrive, fill in the Application form.

We appreciate your interest in TCF Armenia, however, only shortlisted candidates will be contacted for the next stages. In case you have questions, we would be happy to answer them via phone: 044 441 050, 044 441 060.

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