Your unique opportunities
- Be the main contact point between all stakeholders: the marketing team and partners, and ensure effective communication.
- Collaborate with internal departments (visual content, advertising, copy, etc.), plan, and monitor marketing campaigns to deliver results in a timely manner.
- Coordinate seasonal and promotional campaigns, ensuring a seamless customer experience and on-time delivery.
- Oversee A/B testing for campaign elements like visuals, headlines, and CTAs to improve performance.
- Ensure seamless integration and functionality of e-commerce platforms and tools, including CRM systems, email marketing software, and analytics platforms.
- Track and analyze campaign performance metrics, providing actionable insights to optimize ROI and drive sales.
- Manage marketing budgets and allocate resources efficiently to achieve project goals.
- Oversee the functionality and performance of e-commerce platforms (mainly Shopify), ensuring they are optimized for customer experience and conversion rates.
- Stay updated on industry trends, tools, and competitor strategies to maintain a competitive edge.